Viral Marketing

Viral marketing and viral advertising refer to marketing techniques that use pre-existing social networks to produce increases in brand awareness, through self-replicating viral processes, analogous to spread a message. It can often be word-of-mouth delivered and enhanced online; it can harness the network effect of the Internet and can be very useful in reaching a large number of people in a swift manner.

Viral marketing is sometimes referred to Internet-based stealth marketing campaigns, including the use of blogs, amateur web sites and other forms of astro-turfing, designed to create word of mouth for a new product or service. Often the goal of viral marketing campaigns are to generate media coverage via "offbeat" stories worth much more than the company’s advertising budget.

The term "viral advertising" refers to the idea that people will pass on and share interesting and entertaining content; this is often sponsored by a brand, which is looking to build awareness of a product or service. These viral commercials usually take the form of funny video clips, interactive Flash games, advergame, images and even text.

Viral marketing is popular because it’s an easy to execute campaign with a relatively low-cost (compared to direct mail), a wide target audience and a high and rapid response rate.

Z-World has acquired a large customer base. Through the use of the internet and the effects of e-mail advertising, the business-to-consumer (B2C) efforts have a greater impact compared with many other conventional marketing tools. Viral marketing is a technique that avoids the annoyance of spam mail; it encourages users of a specific product or service to tell a friend. This would be a positive word of mouth recommendation. [ top ]

Mobile advertising

Branding
Missed Call Alerts
SMS Push Alerts (Breaking News)
SMS Pull Alerts (Cricket Score, Forex, Bill Details)
Mobile Portal
Voice portal (Cricket Updates, Horoscopes, News)

Dedicated media solutions
SMS short code/ Keywords (Send to 1234)
Mobile web links
Downloadable content with branding (Images/Applications/ Audio/Video)
Interactive Voice Portal (Call - 2653)
Interactive Media (SMS/Voice based contest and polls on TV and Radio)

Short term
Bulk SMS
WAP Push

Long term
M-Vouchers
M-Tickets
Micro Portals, online networks and mobile blogs
Loyalty points [ top ]

Proximity advertising (Bluejacking)

Text
HTML, Calendar Reminders, Contacts (Visiting Cards)

Video
MP3, 3GP, MPEG, AVI, QuickTime

Graphics
JPEG, GIF, Animated Gif, PNG, BMP [ top ]

Web Designing & Development

Web Design / Development and SEO: Do you need a new web presence coded from scratch? A fresh design for an existing website? More visitors to your site? A better ranking in the search engine listings? Then you've come to the right place!

A top Web development firm means that you get technical experience and powerhouse visual solutions. We can re-brand your corporate identity, re-design your existing Web site, or help you reach out with Internet marketing.

We are a full service professional Web design company with SEO (Search Engine Optimization) & Internet marketing services.

We specialize in:
• Professional web design & top web development
• E-business enabling software
• Internet marketing services & consulting
• Web application development
• 3D animations & Flash design

Following is a breakdown of our creative designing services; [ top ]

Static Websites:

A Static Web Site includes a standard profile of a Business such as a Home Page, Products/Services, Portfolios, standard Image Gallery, About us and Contacts etc. This site would be designed with attractive images and artwork or pictures provided by the client or included by us. Also it would have a very Easy-on the Eye look and feel. Also includes Corporate Identity Creation (Letterheads & Promotional Material) [ top ]

Interactive Websites:

Interactive Web-Sites include all of the above mentioned features. However additionally such sites would include Flash content such as;

• Video Profile about ones Business
• Interactive Image Galleries
• Interactive Informative Maps
• Panorama 360 degree views
• Rotatable 3D views of products (i.e.: Phones, Laptops) with special feature hotspot click & zoom.
• Chat Rooms & Forums etc
• 3D Designs of anything needed to be visualized (i.e.: Products, Architecture, Future Developments, Concepts)

And many more features the client could choose from depending on their industry. Such sites are based on engaging clients and giving them an experience online instead of just viewing pages. Thus carrying out personalized branding by attractively promoting products & services online. [ top ]

Business Websites:

Websites that are aimed for organizations that need to have day to day business functions or simple activities as Invoicing, Payroll, CRM, Help Desk and Accounting etc integrated online seamlessly. Dedicated teams of software developers will be used here to develop such web based systems and integrate it with the clients existing website. The Cost of such systems will depend entirely on the complexity and requirement of the client.
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Search Engine Optimization & Internet Marketing Campaigns:

Today people use Google to find virtually anything, have you thought about how many people get to your website through searching? SEO is the process of getting a higher ranking on Search Engines and getting more prospective clients/customers to your website. Along with SEO we also develop a complete 360 degree on-line marketing campaign that targets all if not most important social media channels, such as Facebook, MySpace, YouTube etc to promote your business.

Incorporating branding, positioning and all other dynamics of marketing in to a very well composited video presentation. Our competencies in 3D animations & video editing would help ones business depict its processors & functions in a very clear & concise manner.

We use many other proven techniques as well to promote ones business and that includes finding B2B clients as well. Constantly Consulting you on how to improve your Internet Marketing efforts according to you business we will also provide the necessary technical services to help you reach your global business goals faster. [ top ]

3D Animation Solutions & Graphics Designing:

• 3D Animated Advertisements for Marketing
• Architectural & Interior Designs for Architects and Clients
• Construction and Urban Development Animations for Government.
• Industrial, Medical, Scientific Products & Process Simulations
• Corporate Logo Animations and High Impact Presentations, for special events.
• Looking forward to providing you our Valuable Services
• Any type of Graphics designing.
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Service Overview

 

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(Z-Pictures)

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